Welcome

Founded in 1956, Latifs has grown from one man, selling door to door, to a 140 staff retailer. A multi-million pound family business, it is now managed by the third generation. Latifs is established and evolving. It is not just a family name but a brand successfully providing people of the Midlands with quality merchandise; high street and designer brands, at bargain prices.

About Us

The business sources and purchases products from all over the world at the best possible prices so customers can choose from a wide and diverse range at minimum prices.
With the headquarters based in Birmingham, it has branches in Digbeth, Bilston, Coventry and Stoke-on-Trent.

The store is a one stop, for every house and home, offering a wide range in Bedding, Curtains & Blinds, Clothing, Nursery, Kitchenware, Plastics, Bathroom Accessories, Rugs, Luggage, Electrical Appliances, Furniture, Pet Care, DIY, Flowers, Stationary, Gift Packs, Ornaments, Fireworks, Car Accessories, Food, Toiletries and more.