• Content Marketing
• Relationship Marketing
• Digital Marketing
• Online Marketing
• Business Advisor
• e-marketing Consultant
• email marketing consultant
• ecommerce consultant

Relationship Online Marketing

• Content Marketing & Relationship Marketing
• Customer Relationship Management
• New Business Development
• Web Site Development
• Natural/ Organic Search - Search Engine Optimisation
• Developing Strategic Alliances
• Online Market and Competitor Research
• Digital Marketing Communications & PR Promotion
• Affiliate Program and partner management
• Paid Search / PPC Advertising / Email Marketing
• Social & Business Networks

Online Internet Marketing

• Created and managed an innovative, successful online business with solid turnover and gross margin of over 65%.
• Personally secured and managed relationships with leading retailers by providing tailored services to their target consumer.
• Search Engine Optimisation (SEO) – No 1 on Google for the most popular search phrase “Father Christmas Letters" and Page 1 ranking for the phrase “Father Christmas".
• Conceived, co-ordinated and delivered 3 new revenue streams and diversified a B2B business into new profitable areas resulting in turnover doubling to £4 million over a three-year period and substantially increased net profits. One product consistently produced a monthly ROI of 200%.
• Project managed installation of a Customer Relationship Management (CRM) System that in the first year was directly attributed to an increase in turnover of £500,000.
• Created, launched and managed a Pay per Click (PPC) campaign for one of the largest Theatre Ticket Agents in London. Over 3 months, sold 11,000 tickets worth £500,000 making a good Net Profit and after an improved A/B split testing campaign, concluded with an average ROI of 39%.
• Worked with a specialist Wine Merchant to improve communication to their house file resulting in click through rates increasing by 22%, a conversion rate increase of 34% and an increase of basket value by 27%.

Content and Relationship Marketing professional

I am a results-driven Content and Relationship Marketing professional with a track record of evaluating businesses, identifying target markets and opportunities and delivering net profit increase through problem solving, multi-channel sales & marketing and information management.

Google ranks web pages not websites, so I can help you achieve page 1 rankings for your most profitable keywords.

• Comprehensive Keyword Research and Analysis
• Content creation using relevant key phrases
• Improve your internal link structure
• Set up and run a Google Pay per Click (PPC) Campaign
• Understanding the benefits of Social Media sites
• Header tag optimisation including titles, meta descriptions & keywords
• The need for up-to-date Blogs
• Web traffic analysis via Google Analytics
• Advice on building external links to your site
• Improving copy on your site to help your SEO

I am based in Cambridge but can work for you wherever you may be based.

Trading Since

January 2010