Marketing Consultants in Tiverton (Devon)
Newton Court
Bampton
Bampton
Tiverton
Devon
EX16 9LG
Landline: 0800 77... 0800 7723210
Monday to Sunday: 24 hours
Google AdWords will show you how many people notice your Google Ads and what percentage click on the ad to visit your website or call you. You can also see how your ads are doing at any time by logging into your Google AdWords account.
You can tweak your ads, try new search terms, pause your campaign and re-start whenever you like.
Adwords allows you to use Google's online advertising platform to attract people back to your website by using the millions of potential key phrases and searches that people put into Google to find what they are looking for.
This is usually the bit where SEO professionals confound you with science, but the truth is much simpler! Getting your content read by search engines is half art and half process. The trick is to keep up with what search engines want from you to keep ahead of the competition.
Social media marketing allows people to get behind the personality of a company, it enables interaction in a way that websites rarely do. The postings are immediate and you can get an instant response by using it. There are also hidden benefits that many companies simply don't realise. For instance, once you have attracted people to your facebook page, you only need to post up a vacancy and they receive a notification on their own facebook page.
We don't need to tell you that getting the right website for you is vital. It is your shop window to the world and needs to reflect the quality and standards of your care home in an easy to use way, for your potential clients.
The website needs to be easy for search engines to read and index your pages, which means that it has to be optimised and the copy needs to be written correctly to help with this. The language needs to reflect your ethos and invite the right sort of potential clients to meet you.
2013
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Having a site that you can update easily is not a choice, it is a necessity. A website that remains static for months on end quickly loses the battle with the search engines to remain high on the listings. Your website also needs to be mobile compatible