Kärcher Introduction

Kärcher Wash Systems is a business division of Kärcher (UK) Ltd which has a broad selection of over 8,000 products and solutions, this broad range allows us to flex our product range to meet retailer and consumer demands, whatever the requirement may be.
On a daily basis we are all ‘nudged' by our personal brand awareness. Whether it's fast food, fuel, confectionary or the coffee brand we choose, we're all directed by our subconscious brand decisions. Strong brands are very powerful vehicles for improving revenues, and at Kärcher we really understand the value of brand power.
Our recent extensive research has revealed that whilst over 40% of car washing consumers are now regular users of a Hand Car Wash service, the vast majority would prefer their valeting service to be headed by a known and trusted brand. They also want friendliness, a loyalty scheme, clean and tidy wash areas free of; litter, weeds and algae. They want decent equipment and finally visible and clear signage regarding wash options and pricing.
As the world's largest cleaning equipment manufacturer, 2014 will see the very exciting launch of the world's first Kärcher branded, technically advanced Hand Car Wash. Our pilot site will launch at the heart on one of the north west of England's busiest retail parks, in partnership with one of the UK's largest supermarket retailers.
For the successful franchisee, Kärcher Wash Systems will provide a fully kitted out Hand Car Wash site, with high quality valeting equipment and detergents, a purpose built Cabin, a double canopy and an integrated EPOS System capable of transacting Credit Cards, Debit Cards, Smart phone payments and Loyalty Schemes. From working closely with our Marketing Department you will also receive the benefits of frequent website, viral, radio and publication advertising.
Working with a well-known brand like Kärcher, trusted and well known by the consumer is an excellent way to take Hand Car Washing to the next level.
If you would like more information please email david.austin@karcher.co.uk with KHCW as the subject title.

www.karcher.co.uk
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