1 St. James's Street Mews
Brighton
East Sussex
BN2 1RT
Landline: 01273 5... 01273 567900
Ingrid Heskett founded madebyi in 2005 with a unique vision. She did not want to see her role as someone whose function was limited to just making a dress. Ingrid had a bigger vision, rooted in a refreshing point of view on the role that an outfit plays in skating. “A skaters outfit is about so much more than just looking good" says Ingrid. “Of course the dress needs to look stunning, but skating is also about executing technical maneuvers at speed, under extreme pressure, so garments need to be designed to handle the physical and technical demands of the sport, as well as the artistic. Done well, this can help enhance the skater's performance with elegance and grace, whilst under physical pressure. Skaters' performances are also about realizing a vision, trying to express an idea, so the outfit must serve this vision, it must help to make it come alive, to live and breathe on the ice." Hence Ingrid sees her role as being a partner for the skating team, part of the group of people trying to create a great performance not just as someone who is making a dress.
2009
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“Not only do Madebyi produce the most stunning dresses the service is second to none - We have now had 1/2 a dozen dresses made and they just get better and better and she knows my daughters shape and style inside out. Ingrid and my daughter have a great relationship which makes the whole process a stress free one. I could not recommend her highly enough”
Mrs S. Hartley - Finchampstead
“Madebyi created at short notice costumes that were of a very high standard. Ingrid has an in depth understanding of the design and creation of figure skating costumes for both males and females that has been difficult to find elsewhere.”
Mrs M. Coward - Chelmsford
Testimonials are added by the business owner and are not independently verified.