Database Development Services in Gateshead
Abbots Hill
Gateshead
Tyne and Wear
NE8 3DF
Monday to Friday: 9am - 5:30pm
Saturday to Sunday: Closed
Websand is a marketing automation platform that uses customer data to issue marketing communications based on relevance - to send the right message to the right person at the right time.
To do this we create a single customer view for your business, combining contact information, purchase history and communication history into a single system. Allowing you to review and assess all the key customer data from one source.
Websand is built to be unintrusive. We work on the concept of business lego, pulling data from your existing systems, so this means we can add value with minimum fuss or system changes at your side.
Websand issues automated marketing messages triggered by behaviour from your customers.
We link data to marketing, so if you want to reward a customer based on a specific event such as achieving a lifetime value of £1000 or purchasing a specific range of different products, as soon as a customer behaviour matches the event, a pre-set personalised marketing communication is issued. Sending the right message to the right customer at the right time.
This moves email marketing from an admin intensive batch function, to a smooth strategic effective marketing process.
Websand links customer data, marketing communications and business reporting into a single marketing platform.
All marketing activity is pushed from Websand and all responses are returned back into Websand.
Communication responses and purchase history is logged for each customer in Websand, so reporting on the impact of the communications issued is easier to understand than ever before.
Communications can be reviewed by communication, by customer or by revenue created. Allowing marketing ROI to be clearly reported and in real time.
More progress, better marketing, less headaches.
2012
In the offices above Campus North, on Carliol Square.
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